Whether you’re using social media to grow your business,
look for a job or keep up with friends, there are certain tools that can be
better to use than others. There are plenty of options out there when it comes
to social media, but too much of a good thing can actually be a bad thing.
Rather than jumping from tool to tool, it’s better to find a handful of ones
that are working well and stick with them. In order to help you decide which
tools are right for you, we’ve outlined a few favorites below. Please keep in mind, these are tools you
should be using above and beyond Facebook, Twitter, YouTube and LinkedIn.
Hootsuite is a
definite must, if for no other reason than it combines your favorite social
media tools in one place. This dashboard allows you to stay in front of your
followers on all of your social media outlets at the same time. You have
complete control over what messages you send out as well as customizable
reports for you to see how well your social media efforts are working.
Bufferapp is
another great tool that allows you to schedule your Twitter tweets to be
delivered when you want them to be and in any order you choose. If you want to
use Twitter but don’t want to be stuck to your phone or computer all day, this
is a great social media tool to use.
Dlvr.it is a
great tool to help spread all of your content across the Internet. This is a
matter of simply linking your RSS feed to Dlvr.it and then your content is
spread out across Twitter, Facebook, LinkedIn, Google Buzz and more. This handy
little tool also provides statistical reports for you to see how others are
responding to your content.
Finally, the best, most effective social media tool is…YOU.
That’s right! All of these tools are great and can be effective, but unless you
are using them and engaging your followers and practicing the basic
fundamentals of social media, none of the tools we just mentioned will do you
any good.
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