Small businesses do believe that
mobile marketing will be a serious factor and will see a steady rise in
popularity over the next five years – yet only a few are adopting the idea of
mobile websites now.
According to recent studies, most
small business owners (69%) agree that they will need to make a significant
investment in mobilizing their website within the next five years, only 26% has
taken the plunge now.
Big mistake.
Now is the time to establish
yourself in the mobile market place and tweak your campaign as technology
continues to evolve.
Traditional marketing methods are
going by way of the do-do, as smartphones are now replacing the yellow pages as
the number one search method. While you may have gotten away with having a
delay in adopting a website for your business until the last minute, waiting
until mobile marketing is at its peak is just asking to be trampled by your
competition.
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